The Work
EMAIL AND SOCIAL MARKETING
Dr. S. Larry Schlesinger
Breast Implant Center of Hawaii, HA
The Challenge
Dr. Larry has some of the most loyal patients we’ve seen in practice. With our video partner, Jen Longtin of Longtin Media Group, he “owns” YouTube for many of his signature procedures, and he’s one of the most celebrated docs on RealSelf. His busy Honolulu practice needed to promote honors & awards, patient specials, video content, and patient education segments through monthly e-mail marketing.
The Solution
His monthly e-blasts are filled with fun features & photos, clickable video content, injectable and surgical specials, and practice announcements.
The Result
Dr. Larry’s email marketing enjoys some of our highest engagement and click-through rates. He consistently “sells out” promoted treatment days and consult blocks and has had thousands of downloads or clicks on important CTA’s like “view gallery,” “download ebook,” etc.
