The Work
EVENT PROMOTION
Dr. Nirav Savalia
Newport Beach Center for Plastic Surgery, CA
The Challenge
Create an exciting patient event for NBPS to showcase Dr. Savalia’s expertise in breast augmentation surgery. Plus, build awareness, consults, and booked treatments for their new Cynosure laser.
The Solution
The “Full Bloom” theme and a bright Spring color palette were created to attract attention, build momentum, and increase social sharing. Attractive specials and immediate calls to action generated rapid RSVPs. Marketing for the event crossed all platforms, including a series of staggered e-vites, posters, table tents, and social media posts leading up to event night.
The Result
A highly attended event and great participation from local reps and partnering businesses created opportunities to mingle and cross sell. A patient demo of microneedling was popular with patients as well.
