Dr. Craig Jonov / The Gallery of Cosmetic Surgery / Lynnwood, WA
The Challenge
Introduce and incentivize trial of two, new, non-surgical treatments available at The Gallery: UltraShape fat reduction and Intraceuticals skin rejuvenation.
The Solution
Design and produce a coordinated, integrated campaign to launch both services through informative e-blasts, two launch events, mall signage, videos, print materials, radio spots, promotional products, and a partnership offer with a popular, local weight loss clinic (30/10 Weight Loss For Life).
The Result
Two sold out events, and high redemption on trial incentive packages for both UltraShape and Intraceuticals.