The Work


Sculpt360 Procedure Focused Digital &
Print Promotions
Dr. Louis P. Bucky, PA

The Challenge

Brand Dr. Bucky’s proprietary treatment pathway for CoolSculpting to differentiate the service over other providers in the Philly metro area.

The Solution

Create targeted, seasonal, Sculpt360 campaigns aimed at increasing the awareness of the “difference” between Dr. Bucky’s treatment vs. standard CoolSculpting treatments. Promote through digital, web, printed assets, direct mail, gym trainer partnerships, Philly Style ad campaigns, and large format lobby posters.

The Result

Dr. Bucky has a dedicated treatment site and multiple machines/providers for Sculpt360 in the Philly area.

Sculpt360 Trademarked LogoPatient Brochure

Seasonal Campaigns

Marketing to specific audience groups

High-profile Philly Style Magazine Ads + eBlasts

Quick-read, attention grabbing, targeted direct mail

Partnership perks (gym trainer handout cards)

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